For agencies
White label
Your clients log into a product with your name on it. They sign in on your branded login screen, see your logo and colors, talk to an assistant with the name you give it, and get email from your own domain.
- Brand
- Name, logo, favicon, two colors, login graphic
- Assistant
- Named by you
- From your own verified domain
- Rank maps
- Your marker style and color bands
- Web address
- The app's own, for now
What it does
In White Label settings you set your agency's name, a logo, a favicon, two brand colors and the graphic on the login screen. You can rename the assistant, pick how markers look on the rank map, and adjust the color bands.
Clients reach the product through an invite link that carries your agency's identity, so the first screen they see is your branded login screen.
For email, you add your own domain. The settings screen lists the DNS records to create and checks them for you. Once the domain shows as verified, invites and other email go out from it under the sender name you choose; until then, email comes from our address.
Why it matters
An agency's clients are buying the agency. If the software they log into carries somebody else's name, the next question is why they aren't buying that software directly.
It also makes the product part of your service rather than a tool you pass along. The login screen, the dashboard and the assistant all carry your brand, so the work reads as yours.
How it works
Set your brand
Add your name, logo, favicon, colors and login graphic in White Label settings.
Name the assistant
Give it a name of your own. That's the name your clients see wherever it appears.
Verify your domain
Add the DNS records the screen shows you, press Check now, and wait until it reads Verified.
Invite your clients
Invite each client by email. Their link opens your branded login screen.
What your team does
Someone on your team adds the DNS records for your sending domain. It's a handful of records at your domain provider, and until they verify, email goes out from our address.
Invite your clients yourself and decide what each of them can see.
Where it stops
- The app runs at its own web address. Pointing your own domain at it isn't available yet.
- One brand covers your whole agency. Giving each client business a brand of its own isn't available yet.
- Our name still shows in a few places: Google's permission screen when a client connects a profile, the browser tab, our legal pages, and at present the subject line of the monthly summary email.
- It doesn't bill your clients. You pay us per client business; what you charge your clients, and how, is between you and them.
Questions about white label
Will my clients see your name anywhere?
In a few places, yes: Google's own permission screen when they connect their profile, the browser tab, our legal pages, and currently the subject line of the monthly summary email. The places they actually work, the login screen, the dashboard and the assistant, show your brand.
Can I run the app on my own web address?
Not yet. The app runs at its own address. Your own domain already works for email, once it's verified.
What do I need to send email from my domain?
Access to your domain's DNS settings. The settings screen lists the records to add and checks them; when it shows Verified, email goes out from your domain.
Can different clients get different branding?
Not yet. One brand covers every client in your agency account.
Do my clients ever pay you directly?
No. You pay per client business, and your clients pay you on whatever terms you set.
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