Feature
The assistant
The assistant sits on every screen of the app. Ask it how you're doing, what to work on next, or what's waiting for you, and it answers from your business's actual data. It's built to say so when the data isn't there.
- Where
- A tab on every screen
- Answers from
- This business's own data
- Sees
- Only what that login may see
- Drafts
- Posts, which a person queues
- Can't
- Publish or change anything
What it does
Every time you ask, the assistant is handed a summary of this one business: its score and open problems, the profile, rank results, the top competitors, what's queued, reviews from the last ninety days, photos and settings. It answers from that summary in a few sentences, and links you to the screen it's talking about.
It's instructed to keep 'we haven't measured this yet' separate from 'this is zero', and to say plainly when something isn't there rather than guess at it.
Ask it for a post and it will write one. The draft appears with an Add to queue button. Nothing happens until a person presses it, and the queued post still waits for approval like any other.
Why it matters
Plenty of people never read a dashboard, but everyone asks questions. 'What should I work on?' and 'How am I doing against my competitors?' are how owners actually think, and the answer ought to come from their own numbers rather than from general advice.
For an agency it means a client can get an answer at nine at night without calling you, and only about the screens you've chosen to let them see.
How it works
Open it from any screen
The assistant's tab is on every screen once a business is selected.
Ask in plain words
It offers starting questions, such as what's waiting for your approval, or you can type your own.
It answers from the summary
The answer is built from this business's data, filtered to what your login is allowed to see, with links to the screens it mentions.
Drafts need a person
If it drafts a post, press Add to queue to keep it. The post then waits for approval.
What you do
Ask it things. It doesn't message you on its own, though when you open it, it may point out up to three things that need your attention.
Treat an answer as a starting point, not a verdict. It's built to answer only from your data, but it's an AI model, and it can still get things wrong.
Where it stops
- It can't publish, edit or delete anything on your profile. It reads, and it drafts posts.
- It doesn't draft review replies. Those come from review management.
- It only knows what's in this business's summary. It doesn't browse the web, read your email, or look at other businesses in the same conversation.
- Each person can ask up to twenty questions an hour.
- If it quotes a number that isn't in the data, that's logged for review, but the answer isn't blocked.
Questions about the assistant
Where do its answers come from?
From a summary of your business built fresh when you ask: your score, profile, rankings, competitors, queue, recent reviews, photos and settings. It isn't answering from the internet.
Can my clients use it?
Yes, if they have a login. It only uses the parts of the data their login may see, so a client who can't open Reports won't be told about rankings through the assistant, and billing is never shown to clients.
Can it post things for me?
It can draft a post. You keep the draft by pressing Add to queue, and it then waits for approval like every other post. It can't publish anything by itself.
Can I rename it?
Agencies can, in white label settings, so their clients meet the assistant under a name the agency chooses.
Does it remember what we talked about?
It keeps one running conversation per person for each business, and shows the most recent messages when you come back to it.
Keep reading
Related features
See what is holding your profile back.
Tell us which business. We run the audit and send you what we find.